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Case study

Balance & Beam

Balance & Beam inspires strong, confident children to excel in a safe, fun space. Their physical fitness and mental wellbeing programmes nurture happier, healthier children from 4 months to 12 years old. This project involved a br...

Balance & Beam website screenshot

The client

Balance & Beam inspires strong, confident children to excel in a safe, fun space. Their physical fitness and mental wellbeing programmes nurture happier, healthier children from 4 months to 12 years old. This project involved a brand new website, membership area, booking system and full CRM to completely overhaul their business.

Balance & Beam was founded in 2006 by Yvonne and runs from a purpose-built, Ofsted registered gym on Festival Way in Stoke-on-Trent. Classes are split into Parent & Child, Pre-School and Primary School programmes, alongside baby massage and yoga, holiday camps and private parties.

What we built

We designed and built a new website for Balance & Beam, with a page for each class programme alongside the timetable, pricing, parties, holiday camps, events and FAQs. The Book a Free Trial button takes parents straight into the members' site to arrange their first session.

Existing members log in through the same portal, which is part of the membership area and booking system we built for the club.

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